Twitter Advertising lets brands connect with customers on a true time basis and build long lasting business relationships. The Twitter feed is updated instantly on a real time basis and conversations are usually direct and to the point. These options of Twitter allow you to advertise your business in a live environment and accomplish your business goals during a short span of time.
Twitter ad management and promoting once implemented effectively will boost your website traffic and grow brand awareness by keeping your brand within the focus in a live feed of regularly updating conversations. Once you target the proper keywords, you can be sure that they'll also boost your SEO efforts and thereby build brand equity and awareness.